1. Setsubun (Bean-Throwing Festival)
This is the main event in early February where you can experience Japanese traditions.
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When: February 3rd
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Where: Major temples and shrines nationwide (e.g., Senso-ji in Tokyo, Yasaka Shrine in Kyoto).
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What it is: People throw roasted soybeans to drive away evil spirits (demons) and welcome good fortune for the coming year.
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Key phrase: "Oni wa soto! Fuku wa uchi!" (Demons out! Luck in!)
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Recommendation: Visit a shrine to see "demons" and join the bean-throwing ceremony. Don't forget to eat Eho-maki (lucky sushi rolls) while facing the year's lucky direction!
2. Sapporo Snow Festival (Hokkaido)
It is a world-famous winter festival, one of the largest in Japan.
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When: Early February (typically for 7-8 days)
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Where: Odori Park, Susukino, and Tsudome in Sapporo, Hokkaido.
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What it is: Massive, intricate snow and ice sculptures are displayed. At night, they are beautifully lit up with projection mapping.
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Recommendation: Try the local Hokkaido street food like grilled scallops and corn while enjoying the sculptures. It is very cold, so wear heavy winter gear and non-slip boots!
3. Plum Blossom Festivals (Ume Matsuri)
This plum blossom event will give you a taste of the early arrival of spring.
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When: Mid-February to March
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Where: Hanegi Park or Yushima Tenjin (Tokyo), Kairakuen (Ibaraki), Kitano Tenmangu (Kyoto).
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What it is: Before the famous cherry blossoms (Sakura), plum blossoms (Ume) bloom with a sweet fragrance. It’s less crowded than Sakura season, making it perfect for a peaceful walk.
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Recommendation: Plum blossoms represent "perseverance" because they bloom in the cold winter. It’s a great spot for photography!
4. Yokote Kamakura Festival (Akita)
This is a romantic event where you can experience the atmosphere of Japan's "Snow Country."
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When: February 15th - 16th
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Where: Yokote City, Akita Prefecture.
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What it is: "Kamakura" are igloo-like snow huts. Inside, children invite you to have rice cakes (mochi) and sweet rice wine (amazake).
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Recommendation: Seeing hundreds of mini-kamakura illuminated with candles along the river is a magical, must-see view.
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